What Strategies Must Disney Pursue in 2014?
Purpose In performing strategic management case analysis, you can discover information about the respective company's actual and planned strategies. Comparing what is planned against what you recommend is an important part of case analysis. Do not endorse what the firm actually plans, unless in-depth examination of the situation reveals those strategies to be best among all feasible alternatives. This exercise gives you practice conducting library and Internet research to determine what Disney is doing in 2013 and should do in 2014.
Instructions
Step 1 Find some recent articles about Disney. As well review recent news releases at the DIS website.
Step 2 Summarize your findings in a three-page report entitled "My Thoughts on Strategies Being Pursued by Disney in 2014."