1. Take a market that is still has scope for innovation - such as the provision of new services on the web and investigate the entrepreneurial strategies that might be available for entering such a market. Identify those strategies, if any, that are more likely to deliver sustainable competitive advantage.
2. In entrepreneurial markets that are served by the internet, what strategies are available for the smaller business to gain market share and value added? You should consider whether such companies are exploiting all the available strategic opportunities.