Question:
Strategic Advantage. In transportation management, one component to explore is how an organization's transportation activity can help to achieve a strategic advantage for the organization.
In a 250-300 word response, answer the following: What steps/actions would an organization take to determine whether the transportation activity has the appropriate internal competencies to achieve competitive advantage?
REFERENCE:
Coyle, J., Novack, R.A., Gibson, B.J., & Barbi, E.J. (2011). Transportation: A Supply Chain Perspective (7th ed). Mason, OH: South-Western Cengage Learning. CH 1, CH 2, CH 3