What segmentation strategy the firm uses


Discussion Post: Marketing

Choose one from the following list of companies.

o Sports Spectrum Greeting Cards
o Ty Beanie Babies
o Sara Lee
o Skeeter boats
o Gold Bond

Examine the company's website to determine what segmentation strategy the firm uses. Describe the intended target market for the website. Describe the demographics and psychographics of the intended customer.

When you reply to your classmates' posts, respectfully agree/disagree with the post and explain why, while offering an opinion with an example to support it.

The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.

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Marketing Management: What segmentation strategy the firm uses
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