Assignment: SWOT Analysis in Strategic Business Management
Length: 2100 to 2450 words.
SWOT analysis, or the analysis of a company's strengths, weaknesses, opportunities and threats, helps a business leader assess their competitive position relative to the business market, environment, competitors and customer interest.
Based on research you conduct using scholarly literature on SWOT analysis, answer the following questions:
• What analytical questions should be asked to identify the current position of the firm?
• What role does a business consultant play in SWOT analysis?
• To what does a business compare their strengths to when conducting a SWOT analysis?
• To what does a business compare their weaknesses to when conducting a SWOT analysis?
• To what degree can a firm compare market opportunities to their capabilities using SWOT alone?
• What additional tools can be used along with SWOT to provide a more complete picture of the businesses current competitive position?
• What other tools or analyses can be done to interpret results?
• If managers find a disconnect between the firm's competitive position and their capabilities, what can or should be done?
Format your assignment according to the give formatting requirements:
• The answer must be using Times New Roman font (size 12), double spaced, typed, with one-inch margins on all sides.
• The response also includes a cover page containing the student's name, the title of the assignment, the course title, and the date. The cover page is not included in the required page length.
• Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.