Watch this video on Holden Outerwear and answer the questions that follow in a well developed paragraph each.
1. Describe the type of change that Holden's leaders are managing.
2. What resistance is Holden encountering, especially as the company seeks to design and manufacture highly innovative outerwear garments?
3. Using Kurt Lewin's change model, give a force field analysis for Holden's challenges in delivering innovative products. Suggest how the company might overcome resistance and foster permanent change.
Given below is the link of video:-
https://www.cengage.com/management/webtutor/daft_mgt10e/video/ojt/ch11.html