The chosen company is Volkswagen and the Industry is Automobile
Please see attached directions
Company Profile
Examine the management, products or services, revenues, market share, profits, and foreign activities for your client company. Include the following information for your company profile:
• Strategic plan (mission statement, goals and objectives, contingency plans).
• Critical analysis, in light of economic and industry trends. This should include analysis of corporate governance, products and services, and a financial analysis. In addition, identify strengths, weaknesses, opportunities, and threats for the company. One way this can be done is through a SWOT analysis.
In describing the profile of your client company, consider the following:
• Profile of the five senior officials of the company in terms of education, work experience, and age. Are their credentials a value-added benefit to the organization?
• What products or services does the company offer?
• What revenues were generated over the last three years? (Provide an Excel graph or screen shot from the corporate site.)
• How have economic and industry trends affected past revenues and profits? How might this change in the future? (For example, was there a 9/11 impact?)
• What is your client company's current mission statement? How has it been implemented in terms of measurable goals and objectives that you can summarize briefly?