Problem 1: What policies or actions would you recommend to an e-commerce company wanting to do business internationally?
Problem 2: Compare the advantages associated with the foreign market entry strategies of exporting, licensing, and wholly owned subsidiaries.
Problem 3: What steps could a company take to avoid making product design and marketing mistakes when introducing new products into a foreign country?
Problem 4: Should a multinational corporation operate as an integrated, worldwide business system, or would it be more effective to let each national subsidiary operate autonomously?
Problem 5: What might managers do to avoid making mistakes concerning control and decision-making when operating in a foreign culture?