What points about their lifestyle are useful to know


Problem

Business idea:

Homecare service company that supports seniors requiring in-home care and house repairs. It will also offer services such as packing, transporting and many others. Who are the potential customers, and where do they live? How old are they? Are there common gender or other demographic features? What points about their lifestyle are useful to know? Where do they work? What level of income do they have? Where and how do competitors get their customers? Are there any businesses in the area that could complement yours? If so, where are they?

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