What motivates couche-tard to enter new foreign markets


Question 1: What motivates Couche-Tard to continue to enter new foreign markets? What are some of the obstacles that they may face?

Question 2: What role do social, economic, and political factors play in the successful expansion and management of a network of convenience stores around the world?

Question 3: How might government policies (Canadian and foreign) hurt or help Couche-Tard as: it continues to expand globally?

Question 4: As you will read in this chapter, the ideological debate between protectionism and free trade is heating up. Which side of the debate do you think the directors of Couche-Tard are on? Explain the practical reasons for your answer from their perspective.

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