Marketing
Class: What marketing opportunities do you see for U.S. based countries trying to attract business from the middle class in these foreign markets? What products or services do you think would do well and why?
Class: Have you recently encountered a website from another country of origin? If so, how was your experience? Was it positive one or negative? What suggestions for improvement would you offer for that website?
Class: After learning about these findings centered on teens in global markets, have you noticed significant spending similarities between these teens versus those your home country? How about any noteworthy or other significant differences?
Class: Can you see any other opportunities for movie studios and social media? And, do you think this is an effective channel for marketers in the entertainment industry?
Class: How would you have responded to these negative Facebook messages? Is there potential here for Nestle to set the record straight, put forth their side of the story and turn this into a positive experience for their brand?