Assignment:
Write a 2 page single-spaced memo about the case provided (intro, body and conclusion) and answer the following questions as the conclusion
1. What major competitive threats does Apple face today?
2. What product categories and markets should be Apple's priorities moving forward (watches, television, self-driving cars, other markets)?
Readings:
Apple Inc. in 2015
By David B. Yoffie and Eric Baldwin
Attachment:- Mythic university online Memo.rar