What is the segmentation choices for this market and why is, Business Economics

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What is the segmentation choices for this market and why is

Segment - Target - Position for Coach, Inc (COH)

1. What is the Segmentation Choices for this Market and why is this choice relevant?

2. What is the target segment(s)? Why is this the most attractive segment? What is the estimated segment size?

3. What is the consumer promise or value proposition (summarize the benefit of the product or service to the consumer?

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Business Economics: What is the segmentation choices for this market and why is

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Business Economics: What is the segmentation choices for this market and why is

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