1. What is the problem with Williams's approach? What types of control were used at Sunflower by Williams?
2. What information medium would you consider appropriate for communicating new procedures on pricing and purchasing to employees? Why?
3. What information medium would you consider appropriate for announcing and providing authority to a new person occupying a new position? Why?
4. What advice would you give Williams about the potential use of information technology for strategic advantage? About how to implement change?