Assignment Task:
Case "Choosing the Right Metrics for Listerine Brand Management in Brazil
What Performance evaluation matrix, which include five metrics or performance criteria plus description of the metric, cycle or measurement time, and the measurement point in the supply chain I can make for this Case?
Paul W. Farris, Leandro Guissoni, Olegario Araujo (2018), "Choosing the Right Metrics for Listerine Brand Management in Brazil Harvard Business Review Case Study. Published by HBR Publications.