Discussion:
Visit unifiction.com or argn.com or any other site you may be familiar with to see what ARGs are playing now. Explore one of the current games. Address the following questions:
1. What is the name of the game you are exploring.
2. Is this game associated with a brand or is it a dark play ARG with the brand yet to be identified.
3, Suggest two or three non-entertainment brands that could use an ARG to tell their story and immerse their brand fans. Why did you select these brands?