Q1: What is the management-research questions hierarchy for Akron Children's Hospital?
Q2: What are the advantages/disadvantages of an observation study for this research?
Q3: If you were designing such an observation study, what would you direct researchers to record/look for/listen for?
Q4: What does the brand promise recommendation reveal about what researchers experienced and concluded from their study?
Q5: What ethical issues would surface in hospital studies in general and this study in particular?