Assignment:
What is the Internet Marketing?
According to Sharma (2002), Internet marketing is the medium of marketing of the products and services over the internet. Various activities like general marketing, e-mail campaigns and search engine optimization that can be operated through internet and they focus on target customers directly or indirectly. Additionally, marketers are focusing on internet marketing strategies due to globalization of business world. Internet marketing plays an important role for customers to provide information about the products and services.