Problem:
Research UPS.
Q1. What is your impression of the operation of UPS?
Q2. Conduct a SWOT Analysis of UPS in an MS Word table.
Q3. Define competitive advantage and competitive strategy.
Q4. Does UPS have a competitive advantage and/or a competitive strategy? Justify your answer.
Q5. Choose one UPS product (https://www.ups.com/search/navigate).
Q6. Describe the components of this product value chain.
Q7. What strategic alternatives are open to UPS? Explain and justify your answer.
550 words plus references.