What is the image of the coleman museum of art why is image

Question

Questions to consider:

1. What is the "image" of the Coleman Museum of Art? Why is image important for a museum?

2. How would you rate the overall performance of the Coleman Museum of Art?

3. What are the roles and financial expectations for a museum's auxiliary activities and how are these activities performing?

4. What recommendations should Ms. Mercer and Mr. Pate make to the Coleman museum's Board of Trustee. Why?

Financial things to consider:

1. What are the contribution margins of each category of membership? Is the $50 membership profitable to the museum? (obtained through direct mail)

2. Should the museum charge $2 admission fee? Why or why not?

3. Should they eliminating the 15% member discount for the gift shop? Why or why not?

Answer 1

To do this task supposes some elements that will assist to completion in your assignment such as: Questions to consider: 1. What is the "image" of the Coleman Museum of Art? Why is image significant for a museum? 2. How would you rate the overall performance of the Coleman Museum of Art? 3. What are the roles and financial anticipations for a museum's auxiliary activities and how are such activities performing? 4. What suggestions must Ms. Mercer and Mr. Pate make to the Coleman museum's Board of Trustee. Why?