1. Assume you are developing an advertising strategy for the promotion of a new product. What are some things you should consider? Why is it important to evaluate communications and sales effects? (150 words and no plagiarism)
2. Why must nonprofits behave differently in the future than they they have in the past?
3. What is the difference between market failure and government failure? Is it difficult for markets to allocate scarce resources efficiently on its own? What are some of the problems the political system faces in overseeing markets?