What is the current market map of walmart
Assignment:
What is the current market map of Walmart (i.e. map all the customer segments and geographics (market spaces) your organisation serves with each of its existing products/services).
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We discussed many of the affluent segments however, another key segment is Bottom of the Pyramid (BOP).
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What is the current market map of Walmart (i.e. map all the customer segments and geographics (market spaces) your organisation serves.
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