What is path-goal theory


Assignment task: You work at a marketing firm that designs print and Internet advertising for mid-size companies. You have just been promoted to the position of department manager after working as an assistant manager for three years and for two years before that as a marketing analyst. The promotion is exciting because it will allow you to implement some of the ideas you've wanted to try, but it also makes you a little nervous because you'll be leading people who, up until recently, were your peers. To give yourself a better chance at succeeding as a leader, you've been studying a little about which leadership style works best. One perspective that makes sense is called path-goal theory. It seems to have fairly good scientific evidence to back it up. Question 1: What is path-goal theory, how do you implement it and why will it help you become more successful as a leader?

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