1. What is meant by "a Competitive Profile Matrix (CPM)"? How is this related to a company's strategy? Give at least 3 examples and Construct a CPM for BNY Mellon bank
2. Going global is many times considered as an opportunity for market expansion. Discuss the option(s) of distribution networks considering the local competition in the foreign country. Expert Answer
3. If you are a leader, discuss your perspective on the ingredients of effective leadership.