Assignment:
Q1. What is market segmentation? How is the practice of market segmentation related to the marketing concept?
Q2. How are market segmentation, targeting and positioning interrelated? Illustrate how these three concepts can be used to develop a marketing strategy for a product of your choice.
Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.