1. What is legitimacy? What role does it serve in governance? Illustrate your response with examples.
2. Think of 1 company whom you feel has done a superb job in their branding. In 2 paragraphs, why do you think this company's branding is so successful?
3. What about incentive systems make them so attractive to leaders attempting to implement organizational change? what are examples when it would be useful to create new incentives early in a transformation process?