Discuss the below:
"What is important in your elevator pitch?"
Watch the following Lynda videos from the video serious Giving Your Elevator Pitch with Todd Dewett:
"Benefits to an Elevator Pitch"
"Making an Initial Connection"
"Structuring your Pitch"
Then, rank the following factors in order of importance when developing an elevator speech, and provide a rationale for your response.
Speech is confident, not arrogant
Use of positive and compelling words
Short in duration
General to the industry in question
Specific to the company's mission and company's values