Solved: What is electronic data interchange, Marketing Management

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What is electronic data interchange

Please answer the following questions. Give examples and detail answers

Question 1. What is electronic data interchange (EDI)? Describe in detail the advantages of using EDI in physical distribution activities

Question 2. Compare and contrast direct and indirect marketing distribution channels. Describe some circumstances when direct distribution would be preferred and some circumstances when indirect distribution would be the choice.

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Marketing Management: What is electronic data interchange

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