What is a SWOTT analysis? What is it's purpose in strategic planning? Must you conduct a SWOTT analysis to have an effective strategic plan? Why or why not?
How does environmental analysis at the domestic level differ from global analysis? Which factors complicate environmental analysis at the global level? Which factors are making such analysis easier? Do you agree with the suggestions that soon all industries will need to evaluate global environments?
How is VCA different from SWOTT analysis? Attempt to apply SWOTT, VCA, and RBV to yourself and your career aspirations. What are your major strengths and weaknesses? How might you use your knowledge of these strengths and weaknesses to develop your future career plans?