1. What is a strategic alliance?
2. Do most strategic alliances succeed?
3. What forms can strategic alliances take?
4. What is the difference between an equity and a nonequity strategic alliance.
5. Provide an example of a nonequity strategic alliance.
6. Why do firms enter into alliances?
7. What are the three forms of strategic alliance that support business stratgey?
8. What do the value net and industry structure models tell you about potential alliance partners?
9. How do alliances serve as a vehicle for corporate strategy?
10. How do alliances pose to partner firms?
11. How do alliances differ in stable and dynamic contexts?
12. What are the five critical criteria for successful alliances?