What is a function of social media listening tools, Marketing Management

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What is a function of social media listening tools

Question: What is a function of social media listening tools like Meltwater and Salesforce Social Studio? Directly selling products to consumers Analyzing customer comments for brand names Facilitating online purchases within social media platforms Creating brand communities

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Marketing Management: What is a function of social media listening tools

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Marketing Management: What is a function of social media listening tools

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