Problem: Compile a marketing proposal for a new gym opening in your city. Outline ideas for local ads, social media marketing, word of mouth, and potential local celebrity endorsements.
Consider the following:
- What information do you need to obtain from the client?
- What challenges will you face while working with them?
- How long of a marketing campaign will you run
- Who will you reach out to in your area to help promote the opening?
- What kind of grand opening will you suggest the client have? A special event?
- Will you have the client run promotions ahead of the opening?