Marketing Discussion
For this blog you should start honing in on the one company that you want to focus on for your case study. Be sure you have read over the assignment information for the final case study assignment.
You should take a deep look at the company and any partners involved in its sustainability practices. State the company's mission and describe how sustainability fits their mission. Somethings to think about: What have they done in the past in relation to sustainability? Have they partnered with other nonprofits in the past and currently? Do they have a sustainability or a corporate social responsibility report on their website and do they have a CSR or Sustainability Office? Is sustainability a part of their branding and advertising? You have to do research beyond just their website. Dig deep and use the library. Remember, use credible sources -- no "pedias", blogs slideshare, etc.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.