Discussion Post
Read the Video Case "L.L. Bean: Open 24/7, Click or Brick". Create a 500 words response that addresses the following questions:
• What forms of direct marketing does L.L. Bean employ?
• What additional forms of direct marketing should L.L. Bean employ and why?
• Do you think L.L.Bean's web site will ever entirely take the place of its mail-order catalog? Why or why not?
• What types of locations do you think would be most appropriate for future L.L. Bean stores and why?
YouTube Videos:
"L.L.Bean 100th Anniversary"
"LL Bean".
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.
Attachment:- L-L-Bean.rar