Question: Market research steps?
1. Do some interviews with your potential customers, either by phone or face-to-face.
2. Questionnaires & Surveys can be used either online or by e-mail.
3. Make the so-called "focus groups"
4. Do not forget to look at information collected by government agencies, trade organizations, or other companies in your field.
5. Monitor the competitor well by interviewing their clients.
6. follow up all the political and social conditions of the market in which it intends to enter and also does not neglect the volatility of the stock market and the economic conditions of the market.
7. Know if the culture of market customers will suit your product or not?
You should be interested in knowing the answers to these important questions:
- What factors make your potential customer buy a product or service?
- What do you like and hate your target audience of products available in the market now? And why?
Information related to above question is enclosed below:
Attachment:- marketing2.rar