Choose any local MNC. Visit its website and research on its global presence. Prepare a report covering the following aspects related to the chosen firm:
Cover page
Name of the fum and the group that it belongs to
Write a brief paragraph about its global presence (names of various countries that it is present when did it expand globally, etc.)
What entry strategies it must have adopted to enter in to the global market and to enter into the chosen country?
Prepare a comparative analysis of its local vs global marketing mix
Choose any one country that the MNC is present and make a write-up on the cultural differences and similarities between the chosen country and Oman
- Conclusion
- References at least 6 Retail Analysis:
Write a brief paragraph about the chosen MNC's global presence
What entry strategies it must have adopted to enter in to the global market and to enter into the chosen country?
Prepare a comparative analysis of its local vs global marketing mix
Choose any one country that the MNC is present and make a write-up on the cultural differences and similarities between the chosen country and Oman
Conclusion
References