1. What does it mean to be “stuck in the middle” between two strategies (i.e., between low cost and differentiation strategies)?
2. What ethical issues do you believe are associated with use of the Internet to implement the firm’s business-level strategy?
3. What does it mean to be “stuck in the middle” between two strategies (i.e., between low cost and differentiation strategies)?
4. Write an essay explaining the strategies for entering the international arena?