What does cocacola stand for and is it the same for everyone


Assignment: Managing Mass Communications

Read the "Marketing Excellence" entry about Coca Cola attached the answered the following questions

Coca-Cola has successfully marketed to billions of people around the world. Why is it so successful?

Can Pepsi or any other company ever surpass Coca Cola? Why or why not? What are Coca-Cola's greatest risks?

What does Coca-Cola stand for? Is it the same for everyone? Explain.

Format your assignment according to the give formatting requirements:

1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.

Attachment:- Marketing-Excellence-Coca-Cola.rar

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Marketing Management: What does cocacola stand for and is it the same for everyone
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