What do you like about the in-store experience


Assignment

1) Defend ONE of the following statements: ( IN 350 WORDS)

• Prices should reflect the value consumers are willing to pay.
• Prices should reflect only the cost of making a product or delivering a service.

2) Think of your favorite stores. ( IN 350 WORDS)

• What do they do that encourages your loyalty?
• What do you like about the in-store experience?
• What further improvements could these stores make?

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: What do you like about the in-store experience
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