Select an organization that missed a threat or opportunity in its macro environment and research what happened.
What did the organization miss in its macro environment? Discuss the strategic implications of this omission. Did rivals or other organizations in other industries also miss the signs of this pending threat or opportunity?
Take on the role of the CEO and suggest a strategic tool or process that this organization could use to avoid similar situations in the future.
CANNOT BE ONEOF THESE {Provide a company that has missed the boat as far as where the market is headed a company like Blockbuster, Dell, Kodak that have been phased out by their competition.