Answer the three question:
1. What competitive advantage is the company trying to achieve?
2. In what ways does the balanced scorecard system (and its related bonus plan) help Maverick in what it is seeking to achieve?
Note: While you are not expected to include it in your response, an understanding of how the flow-through budget (i.e., flexible budget) works is likely necessary to do an analysis of the setting.
3. What changes (if any) should be made to the balanced scorecard, including measures and/or targets?