What companies when operating cash flow may not be important


Problem

Since going into the streaming business (and reducing the DVD business), Netflix regularly had negative cash flow (until 2020) from operations, yet during the years (2017-2020) the stock returned 55%, 39%, 21% and 67% annually. Is operating cash flow always important to a businesses' success? In what situations (company-specific, economic) is it not that important? Use Netflix as an example, or other public companies. What other companies when operating cash flow may not be very important.

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Accounting Basics: What companies when operating cash flow may not be important
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