1. Your assignment is to come up with 10 valid arguements that are in favor of trading and doing business in countries with totalitarian governments? Explain each arguement thoroughly relating to real world examples.
2. Regarding Cola Wars Case 2010 - What factors caused Coke's lead over Pepsi to dwindle over the years? Think about product issues, pricing, dristribution and advertising and how pepsi may have out-strategized them on these dimensions. how can coke effectively grow the non carbonate segment of the business? what can be done to raise the brand loyalty of bottled water consumers? what direction(s) should coke go in now to achieve growth?