Problem: Considering what Bowell and Kemp Rhetoric and Rhetorical Devices, first discuss the difference between such devices and Fallacies (to be covered in-depth later). Then pick out a form of advertising and discuss the named rhetorical device used and how you believe it was intended to mislead you toward a faulty conclusion. Keep in mind Rhetoric is not the same as logical "Arguments."
Bowell, Tracy, and Gary Kemp. Critical Thinking: A Concise Guide, 4th ed. Routledge, 2014.