Problem
a) What drove the leaders to embark on the Reformasi Transformation initiative at BNI? How would the transformation change the situation?
b) What is different about BNI, a state-owned enterprise (SOE), relative to a free-market publicly-traded firm? How does this status affect is organizational culture?
c) What aspects of Kotter's change management model do you see demonstrated in this case? Are any steps skipped? Explain.