Assignment
Case Study: Better World Books and the Triple Bottom Line by Frank T. Rothaermel, Marne L. Arthaud-Day and Konstantions Grigoriou.
Answer the case study question, need to be specific. For questions 2 and 4 have to identify those things and then explain while also citing evidence.
1) What are the vision, mission, and values of Better World Books? Critically evaluate their usefulness to the company's leaders in formulating strategic intent.
2) Utilize Porter's five forces framework to analyze the used-book industry. Is this an attractive industry? Why or why not? Which force(s) have the strongest influence?
3) What are BWB's resources and capabilities? What core competencies do they have to help them compete in the used-book industry?
4) Perform a SWOT analysis for BWB.
Format your assignment according to the give formatting requirements:
1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.