Discussion - Managerial Planning
What are the types of plans? How are they distinguished from one another? Do you think plans with incremental objectives are more effective than those that contain stretch goals? Why or why not? What role should ethics play with strategic planning? Support your opinion with outside resources.
Bierman, L., Ferrell, O. C., & Ferrell, L. (2016). Management: Principles and applications, custom edition [Electronic version]. Solon, OH: Academic Media Solutions.