Discuss below in a 150 word each:
Our Company we are helping is : A health spa launching a new weight lost treatment The name of the spa is Ivory Tower Spa and the weight loss treatment is called Adiposity. We must come up with a 12 - 18 month communication strategy for this company.
1. What types of communication could we use for the different generations?
2. How we will use an integrated campaign to reach our targeted audience.
3. List examples of other successful industries and how they leverage transparency. How can we apply that to our strategy?