Question 1:-
1. Assuming the market value of debt equals today's book value of debt, what is the intrinsic equity value for BrandCo? What is the value per share? Does it differ from the share price used to determine the cost-of-capital weightings in Question 2?
Question 2:-
BrandCo currently has 65.6 million shares outstanding. If BrandCo's shares are trading at $57 per share, what is the company's market capitalization (value of equity)? Assuming the market value of debt equals today's book value of debt, what percentage of the company's value is attributable to debt, and what percentage is attributable to equity? When would the market value of debt not equal the book value? Using these weights, compute the weighted average cost of capital. Assume the pretax cost of debt is 8 percent, the cost of equity is 12 percent, and the marginal tax rate is 30 percent.
2. What are the three components required to calculate economic profit? Determine BrandCo's economic profit in years 1 to 6.