Case Study:
Analysis of a particular instance of strategic management practice, including a consideration of strategic issues, goals, actions and performance for ao.com.
This assignment is based on the company (ao.com) https://ao.com . To complete this task successfully you will need to gather data about the organisation and its environment, and to apply relevant theory to that data. In applying relevant theory to the data you should develop a critical line of reasoning in support of your argument.
The task has four elements reflected in the questions below and together should form a coherent piece of work.
1. What are the strategic issues facing the organisation?
2. What goals should the organisation be setting?
3. What actions would you recommend the organisation takes? What would be a strategy statement that summarised those actions?
4. What would be the key elements of a performance management system to develop the strategy?